I was just introduced to RBC’s “Believe In Kids Pledge” via some short videos they have put together and admit that they may have tugged at the old heart strings a little bit. Here is a bit about the program, from the RBC Commitment to Kids page:
The RBC Believe in Kids Pledge is a five-year, $100 million commitment to improve the well-being of at least 1 million kids and youth. We believe kids are our future: for our economic prosperity, the health of the planet and the hope of humanity. We believe kids need and deserve our complete commitment so they can be healthy in mind, body and spirit. That’s why we support a wide range of charitable and community health, education, arts and sports programs for children and youth. Because we believe in kids.
I was asked to watch three videos, featuring inspirational stories from children who have been helped by the RBC funded programs, and was asked to share one of them with you. This task was nearly impossible as they were all worthy of sharing, but here is my choice and I will explain why after you watch it. Although, I’m sure most of you will understand why.
With my history of mental illness, Jacob’s story resonated with me on a number of levels, but especially the part where he actually gets help for his illness. All too often, especially with children, help is either not offered or easily accessible, so the illnesses go untreated. I love that RBC is trying to do something to help with this issue and I am always going to be a supporter of anyone who wants to make a difference in the mental health field.
The RBC Believe In Kids Pledge combines the RBC Children’s Mental Health Project, the RBC After School Project and a commitment to Sports, to form an amazing program that is sure to help children across Canada. I hope you will take a minute to check out the RBC YouTube channel, so you can watch all three stories, because they are all worth watching.
This post content is sponsored by Royal Bank of Canada, however the views and opinions expressed herein represent my own and not those of Royal Bank of Canada or any other party and do not constitute financial, legal or other advice.