If I learned anything from Scott Stratten’s presentation in Ottawa the other day, it was that awesome customer service can make you forget about anything bad that has previously happened and puts your focus solely on the awesomeness at hand.
This past weekend, I was fortunate enough to have been a participant in something awesome and it would be a crime for me not to share it with you all. We took our family to a local fair that we visit each year. The day actually started off on a less than stellar note as we spent way too much money on ride tickets, and then I found myself faced with a frustration that I tweeted about in a fit of monetary anger.
Hey @carpfair, charging parents tickets to go on rides with their toddlers is BS and will definitely affect our decision to come again.
— Canadian Dad (@CanadianDadBlog) September 23, 2012
It was probably not one of my finer moments, but being asked to pay an extra $4 so my 2 year old daughter can ride on Dumbo for 45 seconds didn’t sit right with me. I’ve been to a lot of fairs and hadn’t had this problem before. It is what it is, I paid the fees and we had a great time on the rides despite the hit to the wallet. In what can only be described as perfect timing, right after I sent that tweet we ran into one of my daughter’s favourite Disney characters in Snow White.
Now, you may remember that I once posted about how my son was afraid of people dressed in costumes. My daughter is no different and just this July we had an incident with a princess at a carnival in our hometown, where my daughter got spooked while we went in for a photo op.
For some miraculous reason, this particular Snow White character had no negative effects on my little girl and as we approached her, I could feel my daughter shaking with excitement. We stood and talked with her for a minute as she asked my little girl’s name and gave her a high five. My daughter then surprised all of us by asking to have a picture with her, as you will see above.
That could have been then end of the experience and I would have been a happy Dad with just the fact that the interaction went surprisingly well. As it turns out however, Snow White wasn’t finished just yet. We moved on and went to the petting zoo and saw a magic act before making the trek back to the lunch area about 45 minutes later.
As we were just about to reach “Food Alley”, as I like to call it, we heard someone say, “Hi Julia”, and then I noticed my little girl stop and smile. I looked over to see Snow White waving to her and calling her name. Do you have any idea how many people she talked to that day? I’m guessing a lot, so to remember my daughter’s name and then to go out of her way to say hi to her amidst the sea of people at the fair was truly Awesome!
It really changed my whole view of the fair that day and ensured that it will remain a yearly tradition for our family. From now on, when I see the signs for this particular fair, all I will think about is that one interaction with the coolest Snow White I’ve ever met. I hope the people from the Carp Fair Board and the company that employs this Snow White, Official Princess Parties, will read this and share with their staff because this is the exact way that you create repeat business. When you impress people with Awesome, especially parents, you will be rewarded in the long run.
I realize that the people involved here will probably never see this but in case they do, I want to say a very big Thank You to our mystery Snow White! Not only did you give my daughter a memory to last a lifetime but you have also showed her that she doesn’t need to be afraid of people dressed in costumes anymore, which believe it or not, is a pretty big deal to a family who is afraid to plan a Disney trip.
It may seem like a small thing to some of you but that one small interaction has helped me understand the importance of each and every detail that goes into a job or project. Can you imagine not being able to plan a family trip for fear of your children’s anxiety? Then, in just a split second moment having those fears lifted and instilling some hope for a young family.